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What's New at the Ethical Selling Institute?

The Ethical Selling* Institute, a subsidiary of Sempact, Inc., provides training and speaking (keynotes, breakouts) services to businesses and organizations on how to pull ahead of their competition by building more of the EthicalFactor (Trust, Credibility and Partnership) into their customer interactions. We believe that doing so is not just the right thing to do; it is the ultimate differentiator. 

*Our definition of selling is not the conventional one.  We take a broad look; it encompasses any moment of truth that influences perceptions of service image.  Thus, all people who have contact with customers/clients/guests/patients would be involved in "selling."

A two-part article describes the components of our System: PullingAhead of the Competition - Differentiating Products/Services and PullingAhead of the Competition - Differentiating the Selling System.  (See also background article written on Sempact: Consultant Helps Businesses to Differentiate Service from Competitors.)

Since Sempact's birth in 1988, we've refined our approach to provide clients with a logical, integrity-based process that, we're humbled and proud to say, has yielded significant results. Our EthicalFactor clients come from the following industries and professions: printing, insurance, waste management, law, architecture, engineering, industrial equipment, banking, roofing, direct mail, broadcasting, brokerage, automobile, graphic design, accounting, remodeling, construction, consulting .... Clients include large corporations and organizations (Anheuser-Busch, DuPont, Hewlett-Packard, 3M, AT&T, the United States Postal Service) as well as SMBs (small and mid-size businesses with at least 50 employees). 

Regardless of their size, they have the following in common: they are looking for more ways to enhance their customers'/clients'/guests'/patients' perception of their trust, credibility and partnership, which will serve to enhance their business or organization.   EthicalFactor Clients and Testimonial Letters

Sampling of recent Testimonial Letters we've been fortunate to have received:

Enterprise Rent-A-Car
Enterprise Rent-A-Car 2008-2009 Participant Comments
Vistage
Stone Carlie CPAs
Central Institute for the Deaf
Business Persons Between Jobs

Interested in learning more about how we can help you
(1) retain existing customers/clients, create "promoters," obtain referrals and testimonials; (2) secure more business from existing customers/clients; and/or (3) acquire new customers/clients? Call us at (314)863-4000 or email info@ethicalselling.com.

What's New at the Ethical Selling Institute?

Professional Service Providers

How Professional Service Firms Can Significantly Enhance Their Value and Their Practices

EthicalFactor Interview -- A  10-Minute Close and Personal Picture of Your Value
Top line not where it needs to be? Attend our
Executive Briefing:

Differentiate or Attenuate


Exclusively for CEOs,  CMOs, Managing Partners of Large Corporations and SMBs (at least 50 employees)

Limited seating in Clayton, Missouri -
now scheduling for summer 2009
WOWEDFactor Article
WOWEDFactor: Key to Business Differentiation

WOWEDFactor Program (including seminar piloted with A-B and 11-minute streaming video)


Business Motivation Seminars
for companies that need the right seminar speaker for their right message


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Case studies and practical applications on how to build business value by delivering more of the EthicalFactor (trust, credibility, partnership) at crucial customer interactions

Have you had the ultimate customer service experience? Tell us about it.



 

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PullingAhead, EthicalFactor, WOWEDFactor and WOWEDAMERICA are service marks of Sempact, Inc.

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Phone: 314.863.4000 | Email: info@EthicalSelling.com | 7730 Carondelet Avenue, Suite 106, St. Louis, MO 63105

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